The world of insurance is evolving faster than ever, and White Swan is committed to staying at the forefront. Our new AI-Powered Landing Page Builder is designed to help you spin up an entire insurance sales funnel—complete with branding, educational content, quotes, and applications - all in a single day. Below, we’ll explore how this new tool transforms insurance distribution for both advisors, and walk you through how to set up your own landing page in just a few easy steps.

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Why an AI-Powered Landing Page Builder Changes the Game

Traditionally, building an insurance sales funnel online has been a multi-step process involving designers, developers, industry connections, copywriters, and compliance reviews. With our AI Landing Page Builder, you can quickly create a professional, on-brand landing page that guides potential clients toward a variety of insurance solutions—all without writing a single line of code. Whether you’re a seasoned agent or a financial professional looking to add insurance solutions to your offerings, this new tool enables a seamless digital sales experience that clients can trust.

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Key Benefits:

• Fast Setup: Launch a fully branded, conversion-focused landing page in a matter of minutes.
• Full Funnel Integration: Connect your landing page to interactive client journeys for education, quotes and policy applications.
• No Technical Barriers: A simple, guided wizard walks you through each step—no coding or design expertise required.
• White Label & Customization: Brand the experience to your business, with support for custom domains, logos, and styling.

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Step-by-Step: Building Your Insurance Landing Page

Setting up your page with the AI builder is straightforward. Visit our landing page builder and follow these steps:

1. Choose Your Color Palette & Font

Select from our pre-defined color schemes or opt for your own custom palette. Pair it with a font choice that suits your brand.

2. Pick an Image Style

Select one of our curated image styles or define your own. This helps shape the aesthetics of the images on your landing page.

3. Set the Tone of Language

Decide whether you want a friendly, formal, or somewhere-in-between voice for the page copy. This ensures the AI crafts text that resonates with your audience and brand tone.

4. Define the Goal

Tell us what action you want visitors to take—like getting term life insurance or setting up a complementary retirement plan with an indexed universal life policy.

5. Define Your Target Market

Describe your ideal clients and why the action you want them to take would be valuable to them (e.g., “parents looking to protect their loved ones”).

6. Highlight Your Competitive Advantage

Whether it’s your years of experience, specialized expertise, or proven process, let the AI incorporate your unique strengths into the page messaging.

7. Create a Free Account (if you haven’t already)

To see your generated landing page, you’ll need to sign up for a free White Swan account and can then also upload your logo and company name—giving you a fully branded experience.

8. Generate Your Page

The AI will compile your selected style, branding elements, text prompts, and images. After a short moment, you’ll have a tailored landing page ready to share with prospective clients.

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Refining and Editing Your Page

Once your initial landing page is generated, you can easily customize it further using our intuitive Page Editor. Here’s what you can do:

1. Integrate with a Client Journey

Connect your landing page to one of our interactive client journeys, allowing visitors to get quotes and apply for insurance right after visiting your landing page.

2. Adjust Styling & Content

Change colors, content, and add/remove/modify sections as needed.

3. Insert Custom Code

More advanced users can add custom CSS or embed code snippets to extend functionality even further.

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White Labeling, Integrations, and Our Flexible Business Model

Whether you’re a solo agent or a larger enterprise, White Swan’s is a top choice for selling insurance online:

• Full White Label Options: Host your landing pages on a custom domain, feature your own logo, and maintain consistent brand styling.
• Integrations at Your Fingertips: Connect with Zapier, our API-suite, or a variety of direct integrations to ensure your workflow is as efficient as possible.
• Flexible Access: If you’re not a licensed insurance agent, you can still use White Swan to power your insurance offerings (in partnership with our licensed professionals). If you’re a dedicated agent, you can leverage the platform’s suite of sales modules on your own, either without an upfront cost through our partnership with Backnine or as a pure software solution which you can use with any upline.

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Ready to Build Your Own AI-Powered Insurance Funnel?

Designing an eye-catching, conversion-focused landing page no longer requires weeks of development or a hefty budget. With White Swan’s AI-Powered Landing Page Builder, you can set up a full insurance sales funnel—complete with quotes and applications—in a single day.

Click here to try the builder for free and experience firsthand how AI is reshaping the future of insurance distribution. We can’t wait to see the landing pages you’ll create, and we’re here to help every step of the way!